講座會議 第27页
Chapter 8 Designing and Managing Value Networks and Marketing Channels
Chapter 8 Designing and Managing Value Networks an…
Chapter 7 Developing PriceStrategies and Programs
Chapter 7 Developing PriceStrategies and Programs内…
Chapter 6 Setting the product and branding strategy
Chapter 6 Setting the product and branding strateg…
Chapter 5 Product Life－cycle and Developing New Product Strategy
Chapter 5 Product Life－cycle and Developing New Pr…
Chapter 4 Marketing Strategy, Market Segments and Selecting Target Markets
Chapter 4 Marketing Strategy, Market Segments and…
Chapter3 Analyzing ConsumerMarkets and Buyer Behavior
Chapter3 Analyzing ConsumerMarkets and Buyer Behav…
Chapter 2 Scanning the Marketing
Chapter 2 Scanning the Marketing内容提要：中国经济管理大学 …
Chapter 1Introduction to the Marketing
Chapter 1Introduction to the Marketing内容提要：中国经济管理大…